The Cream of the Crop: A Partnership with a Major North West Dairy

We are pleased to have formed a partnership with the excellent Creamline Dairies.

Founded back in 1945, and under its current ownership since 1994, Creamline is a well respected and well recognised name in the Greater Manchester area. Much more than “just” milkmen, Creamline run a successful business combining the traditional milk delivery with offering a convenience store style shop to its customers as well, with either a regular or emergency order available.

To reflect their very modern offering, Creamline recently underwent a rebranding exercise, and as part of this, they contacted us to see whether we could help them come up with a bespoke solution to their uniform needs. Despite the numbers being lower than we’d normally be able to allow for a bespoke order, we were able and very happy to help.

As Creamline’s staff carry out a large number of early morning deliveries, their uniforms needed to be suitable for both the low light conditions of a lot of the year, as well as the temperature and weather for which the North West of England is so famed! Working with the owners and staff, we came up with a lightweight, fleece-lined shower proof jacket, with inbuilt light-reflective strips for safety. To add a bit of interest, we have also designed and manufactured the jackets to have hidden reflective properties for the company name and logo on the jackets as well, meaning their staff are always recognisable to customers at any time of the day.

And, to our favourite part of the design, an exciting and unexpected element: when it rains, the jackets reveal a pinstripe design that then disappears again when dry. Softshell jackets, with a twist!